It is no secret that the retail apocalypse is haunting our country. Many well-known stores and retail giants have closed their doors including some pretty popular ones we had here in the Michiana area (K-Mart, Charlotte Russe, and Payless ShoeSource to name a few). Although the trend of increased online shopping is one of the top causes for the retail market annihilation, there are still some business owners who have hope – in the future of retail, and in particular locations that have promising futures. Our local Bar Louie is among that list of hopeful retailers with faith not only in its business’s future, but confidence in the forthcoming area it will soon call home – Grandview Phase II in Granger, Indiana.
Grandview Phase II is believed to encompass the perfect balance of suburban and urban life. With 178 upscale apartment homes along with 25,000 SF of ground level retail becoming available through this project, the possibilities of everyone finding something of interest within the vicinity are nearly endless. Currently under construction with an anticipated opening date of January 2020, Grandview Phase II will present the ultimate space for residential and retail tenants to thrive with its unique location and access to large numbers of consumers. The South Bend-Elkhart Designated Marketing Area (DMA), which encompasses a ten-county area including NorthCentral Indiana and Southwest Michigan, is nearing a population of one million and also has an effective buying income over $14 billion with retail sales over $8 billion. Located along the I-80/90 midway between the markets of major cities such as Chicago, Detroit, Grand Rapids, and Indianapolis, Grandview is situated right along existing distribution routes. Retailers will be especially favored in this area as this location is part of the second largest retail corridor in the state of Indiana. These assets could certainly be key in the motives behind Bar Louie confidently making its move over there.
Mishawaka Bar Louie owner Andy Knapick referred to Grandview as “a space that will be unique to the area for years to come” in an article by the South Bend Tribune. He stated, “We opened in the UP Mall location in 2008 and have seen competitors come and go and decided that we were going to need a major renovation in that space to do what we want. We welcome the opportunity to reinvent ourselves in a space that will be unique to the area for years to come.” Their redevelopment plan consists of a new, roughly 12,300 SF restaurant and bar. The new space will be comprised of three levels, with the typical bar and restaurant most regularly recognized by Bar Louie guests situated on the first floor. The second floor will be used for private dining and special event space, and the third floor will be home to the rooftop bar. “For us, we learned that if you want to stay relevant, you have to reinvent yourself and adapt and we wanted to do that in order to be around for the next 10 to 15 years,” Knapick explained in the article. With plenty of opportunities for growth due to the continuously expanding DMA, Grandview is being seen as a favorable location for retailers to reinvent, improve, and ultimately succeed in the years to come.
Re-energizing a brand starts with the courage and determination to do so, and Bar Louie has placed their confidence in a place they trust to grow and redevelop their business in the forthcoming seasons. Referred to as a new epicenter of activity and sought-after destination for the local community, Grandview is on its way to becoming an illustrious site distinguishable by its extraordinary assets. There are numerous ways that retailers, residents, and visitors can benefit from the great things that this unique site will have to offer. Though the retail apocalypse is ripping through our nation like an uncontrollable tornado, Grandview is looking to be the sunshine through the dark clouds offering retailers a new, fresh way to consistently connect with consumers while presenting residents and visitors with an exceptional living, shopping, and playing experience. For more information about Grandview and Phase II, check out the links below.
If you’re interested in leasing space in Grandview Phases I or II, visit www.bradleyco.com/grandviewretail
Some quotes originally found in the South Bend Tribune article: https://www.southbendtribune.com/news/business/mishawaka-s-bar-louie-moving-from-university-park-mall-to/article_2b68c702-b6ed-5f6f-9ffa-36920c70464e.html