Amway Hospitality Corporation (AHC)  engaged Bradley Company to manage the Exhibitors Building, an eight-story commercial office building listed on the National Register of Historic Places. The building is one of the most iconic focal points in downtown Grand Rapids–historically and still today.

AHC was in the middle of a major renovation to the Amway Grand as well as opening additional hotel properties. This meant that the tenants of the Exhibitors Building needed a focus that the existing management staff could not provide. It was agreed that Bradley Company would oversee and be responsible for tenant relations and lease administration.

As a tenant in the Exhibitors Building, it was a natural progression for AHC to engage Bradley Company to manage the property. AHC had never engaged a third-party management company for any part of their portfolio.