The end of the listing term happened to coincide with the creation of the Bradley Company Land Group. The Land Group was designed to be a concentrated team effort from a collection of experienced brokers to better serve each other’s land listings. The Land Group currently consists of six brokers across four of our offices (Elkhart, Fort Wayne, Merrillville, and Warsaw) and it covers land listings all across northern Indiana. The formation of the Land Group was expressed to the owners of the property. The owners were very receptive to including their property in the group’s portfolio of land listings. The promise of its exclusive focus on land properties and increased market exposure played a pivotal role in securing the listing renewal.